MYAR Children is a classy childrenswear line devoted to sustainability
Based by Andrea Rosso in 2017, MYAR is a unisex, utilitarian clothes line created with recovered army attire in Italy. The sustainable label provides a contemporary, trendy view of the previous. MYAR, an anagram of Military, merges perform and design with their re-worked, modern clothes.
We sat down with Courageous Child, the producer of the MYAR Children assortment and a pacesetter within the sector, to ask just a few questions concerning the newest MYAR Children assortment and what makes it distinctive.
How does MYAR Children handle to seize the essence of the model? Which components of the grownup assortment are additionally current within the youngsters’s one?
Launched as a male model of army clothes revisited by means of a sartorial sensibility mixed with purposeful constructions, MYAR rapidly found that their look takes on an intriguing and sensual connotation when worn by ladies.
With MYAR Children, the model approaches the world of youngsters’s put on, bringing a cost of pleasure and playfulness to the army aesthetic.
How necessary is consolation within the youngsters’s assortment in comparison with the grownup assortment?
Consolation is a vital factor in youngsters’s collections, the shapes and materials are rigorously chosen to make sure consolation and performance with out sacrificing type.
And the way do you handle to mix consolation and magnificence?
The visionary method of the grownup MYAR model is translated into the world of youngsters, sustaining and reinforcing the model’s DNA, at all times with out neglecting the particular wants of consolation and wearability of the kids’s traces.
By way of sizes and wearability, is there something specifically to bear in mind with MYAR Children?
MYAR youngsters collections are designed for girls and boys between the ages of 4 and 12.
Ranging from the idea that by means of enjoyable and fascinating pictures and graphics, MYAR collections can have an effect on not solely the environmental training of the little ones, but additionally their dad and mom, thus contributing to the preservation of the planet.
What supplies do you primarily use on your collections, and the way do you choose them?
All MYAR clothes are the results of an upcycling course of which, by means of inventive recycling, breathes new life into cloth scraps and leftovers from, amongst different issues, the assorted OTB Group corporations.
How would you describe MYAR Children in three phrases?
Cut back / Reuse / Upcycling
How would you want youngsters to really feel sporting MYAR Children garments?
In step with the tutorial however enjoyable spirit of the gathering, each bit is enriched by a QR code which, as soon as scanned, provides a sequence of knowledge regarding the genesis of the product and the sustainable practices which have been carried out to make it.
Mothers and dads, collectively we will make a distinction!
Lastly, are you able to create two outfits – one for ladies and one for boys?
Under: multi-illustration fleece pullover and matching trousers.